Case studies
We helped lastminute.com beat their sales targets by 184%. We exceeded data capture targets by 400% and the campaign was a finalist in the retail sector of the 2007 NMA Effectiveness awards.
From a target of 12,000 registrations we delivered 53,000 uniquely involved users. And, with an average campaign engagement time of 40 minutes per person, the pan-European brand exposure was immense.
With 155% more online bookings, year-on-year, the client was ecstatic with the highly effective new website we created.-
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Case study
Hair-raising fun for charity
TacheBack campaign for Everyman & The Institute of Cancer Research
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Case study
TacheBack campaign for Everyman & The Institute of Cancer Research
With more than half-a-million visits to the AOL /discuss website in the first month of the campaign alone, AOL /discuss radically changed public perception of the AOL brand and successfully paved the way for a new era of digital brand democracy.
‘Grow a Tache. Raise Cash.’ That was the call to arms for nearly 1,900 brave souls in September 2007 as they took part in TacheBack - an annual sponsored moustache growing event.
